SBS Entertainment Boss Alessandra Alarcón Talks Calibash, Wielding a ‘Velvet Hammer’ & More in ‘Latin Hitmaker’ Podcast
The division’s first female president also discusses the importance of legacy, growing a Spanish language media brand and balancing motherhood and work. When Alessandra Alarcón was named president of SBS’ entertainment division in 2019, she became, at 31 years old, the first woman to ever lead the Latin media company’s very lucrative live events division. […]
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